Joie De Vie
A carefully curated lifestyle brand for women on the go. Sharing effortless style for all ages.
Bringing to life the best fashion for women everywhere and spreading JOY everywhere we go.
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About Lori
I am a “serial” entrepreneur. I have been in business since the age of 6. I’ve sold watermelons, pumpkins, paintings, and I once opened a consignment store with my sister’s and mom’s clothes while I was in Grad school.
I’ve also sold millions of mangoes to grocery stores across the country, but that’s a story for another day.
I’ve always loved running a small business. That’s because I have it in my heart to bring the very best to the people I love.
Meet Matilda, the soft, elevated knit you'll find yourself wearing on repeat. With her timeless silhouette and easy-to-style feel, she pairs beautifully with denim, trousers, skirts, or your favorite casual pieces.
Perfect for layering and lightweight enough to wear through multiple seasons, Matilda is one of those versatile wardrobe staples that makes getting dressed easy. Choose from classic Taupe or Navy.